Privacy policy
EFFECTIVE DATE: MAY 13, 2026
LAST UPDATED: MAY 13, 2026
First Circle Learning Center (“we,” “us,” or “our”) cares deeply about protecting your privacy and being transparent about how your information is used. This Privacy Policy explains how we collect, use, share, and safeguard your information when you visit our website at firstcirclelearning.com (the “Site”) or interact with our services.
By using our Site, you agree to the terms outlined below. If you do not agree, please do not use our Site. We may update this policy from time to time, and any updates will be reflected here.
the information we collect
We may collect the following information to better serve you and your family:
- name, phone number, and email address
- information you provide through forms, messages, or social media
- information related to your child (such as name, date of birth, or relevant care details) provided by a parent or guardian
- technical and usage data such as IP address, browser type, device type, pages visited, and referral sources
If you choose to receive text messages from us, we also collect:
- your mobile phone number
- your consent to receive SMS messages
- records of your opt-in, including date, time, and message interactions for compliance and verification purposes
We may also collect aggregated or anonymized data that does not identify you personally.
how we collect information
We collect information when you:
- fill out forms on our website
- contact us by phone, email, or text
- engage with us on social media
- interact with our Site through cookies, tracking pixels, and similar technologies
These technologies may collect information such as browsing behavior, time spent on pages, and general location data.
how we use your information
We use your information to:
- provide and improve our programs and services
- respond to inquiries and support requests
- communicate important updates, reminders, and relevant information
- manage enrollment and family communication
- understand how families use our services so we can improve
If you opt in to SMS messaging, we may send:
- enrollment and account updates
- reminders, alerts, and important notifications
- service-related messages connected to your relationship with First Circle Learning Center
Message frequency may vary. Message and data rates may apply depending on your mobile carrier and plan.
cookies and analytics
Our Site uses cookies, tracking pixels, and analytics tools (such as Google Analytics) to:
- understand how visitors use our Site
- improve functionality and user experience
- support general marketing and outreach efforts
You can control cookie preferences through your browser settings.
how we share information
We do not sell your personal information.
We may share information with trusted service providers who help us operate our business, including:
- website hosting providers
- communication and CRM platforms
- analytics and technology partners
These partners only receive the information necessary to perform their services.
We may also disclose information if required by law or to protect the safety, rights, and integrity of our organization, families, and staff.
Important: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties.
your privacy rights
Depending on your location, you may have rights related to your personal information, including:
- requesting access to the data we collect about you
- requesting corrections to inaccurate information
- requesting deletion of your data, where applicable
- opting out of certain data uses
To make a request, please contact us using the information below.
data retention
We retain personal information only as long as necessary to provide our services and meet legal obligations.
You may unsubscribe from marketing emails by selecting the UNSUBSCRIBE link in any message. For marketing text messages, you may reply STOP to opt out.
children's privacy
We understand the importance of protecting children’s information. Any information about a child is provided by a parent or legal guardian.
We do not knowingly collect personal information directly from children under 13 without parental consent and take appropriate steps to safeguard all child-related data.
data security
We use reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, misuse, or disclosure. While we take these precautions seriously, no system can be completely secure.
SMS communications
If you provide your phone number and consent through a form checkbox, you agree to receive SMS messages from First Circle Learning Center related to your inquiry, enrollment, and ongoing services.
- message frequency may vary
- message and data rates may apply
- you can opt out at any time by replying STOP
- you can request help by replying HELP
Your mobile information and SMS consent will not be shared, sold, or used for third-party marketing purposes.
contact information
If you have any questions about this Privacy Policy or how your information is handled, please contact us:
First Circle Learning Center
80 Maple Street
Lexington, MA 02420
[email protected]